We prefer all files to be PDF, but can accept EPS, TIFF and JPEG. We do not want native files. Resolution should be no less than 300 dpi and 100 lpi.
Spot color ads should be set up as spot color before being saved and sent. Also, please indicate the color number from a PMS color chart and send that number in your e-mail instructions.
Full-color ads need to be set up as CMYK before being sent.
If you have any further technical questions, contact your ad rep or production manager Steve Parker at 651-489-0993, or email@example.com.