Como Avenue businesses launch S.O.S.

A group of St. Anthony Park businesses have launched a summer of promotions to encourage shoppers, clients and neighbors to traverse the noise and inconvenience of the

Discover St. Anthony Park has created a Road Map to help Como Avenue businesses traverse a summer of disruption due to the Como Avenue repaving project set to begin in early June.

upcoming Como Avenue construction project and help the business community survive a summer of disruption.

Discover Saint Anthony Park, a working group of the St. Anthony Park business community, has created a road map and a “Spend to Receive” campaign that they hope will bring people into the area shops as the repaving project — scheduled to begin in June — disrupts traffic and parking through the end of October.

The roadmap contains a physical map that outlines which roads to take to access the business district, a list of local businesses by category, individual advertisements and offers, and a collective business offer as an incentive for neighbors to spend and then receive. Participating businesses are Complexions on Carter, Healing Elements, Karta Thai, Micawber’s Bookstore, Scarborough Fair, Finnish Bistro and the Little Wine Shoppe.

Here’s how it works: First, you have to spend a specific amount of money within one month to receive a voucher to be used the next month at the participating businesses. For example, if you spend $100 in June, you’ll receive a voucher for $10 to be spent in July:

• If you spend $100 at three participating businesses, you will receive a $10 voucher.

• If you spend $200 at five participating businesses, you will receive a $20 voucher.

• If you spend $300 at all seven participating businesses, you will receive a $30 voucher.

Save your receipts and present them to Lisa at the Park Perks coffee bar at Sunrise Banks to receive your voucher. Again, the money must be spent within one month to receive a voucher. Vouchers must be redeemed in the month after the purchases were made. Some individual businesses may have exclusions for use of the vouchers. The vouchers have no cash value and are one-time use only. Vouchers will expire on the last day of the valid month. The Spend to Receive campaign will run through October.

The campaign was organized by Sandra Weise, of the Finnish Bistro; Samantha Huet-Shvetzoff, of Healing Elements; Terri Banaszewski, of Sunrise Banks; Katheryn Menaged, of Scarborough Fair; and Heather O’Malley, of Milton Square.

The roadmaps are available at participating businesses and will be handed out at the Bugle’s booth at the St. Anthony Park Arts Festival, Saturday, June 2. Customers may start saving receipts from their expenditures in May to redeem for a voucher that can be used in June. Most of the businesses in the community are also developing their own incentives to encourage shoppers and diners.

Follow the Discover Saint Anthony Park Facebook page, which highlights various happenings in the neighborhood and special offers.

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